Creating a website to tell a story with a global impact
The Nature Conservancy
When Jim Oakleaf of the Global Resources Development Risk team needed to find a better way to tell the story of his great work to a global audience, he turned to Lunde Creative to help him find a new taxonomy and User Experience for his work. He was also looking for a website CMS that he could update himself, once he had the training he needed to take over the website himself. Jim’s work is inspiring and is literally changing the world, and Lunde Creative helped him get there. Jim Oakleaf is part of the TNC Global Lands Science Team in Fort Collins, Colorado.He also is currently co-leading efforts by TNC to globally assess potential development threats and future land conversion in order to aid TNC in prioritizing future conservation efforts across our planet.
The Challenge
When Jim Oakleaf of the Global Resources Development Risk team needed a better way to tell the story of his inspiring work to a global audience, he turned to Lunde Creative to help turn his science writing into copy, images and a user experience that could help him tell the story of his work so it could connect with people who might not have the same kind of background. He was also looking for a website CMS that he could update himself, once he had the training he needed to take over the website himself. Jim’s work is inspiring and is literally changing the world, and Lunde Creative helped him get there. Jim Oakleaf is part of the TNC Global Lands Science Team in Fort Collins, Colorado.He also is currently co-leading efforts by TNC to globally assess potential development threats and future land conversion in order to aid TNC in prioritizing future conservation efforts across our planet.
The Results
The Work
Consulting and Creative Direction
Website Design and Development
SEO Keyword Research and Content Plan
Information Architecture
Wordpress Training
Photo Sourcing and Curation
